Convention and Group Sales
Sunday, April 06, 1997
The POSitouch system was conceived in 1982, by the Ted and Bill Fuller, owners of the
Gregg's Restaurant chain. They were looking to increase the efficiency of there restaurants
through the use of computer technology. During there search they found systems but none
meeting there total needs. That is why the Fullers created the company, (R.D.C) Restaurant Data
Concepts. RDC keeps developing better and more efficient equipment to be used in the food
1.) Timely information, and speeds operations. 1.) People will become dependent
on technology. So when it fails they will
2.) Tighter labor controls. probably not be trained or prepared to be
with out it.
3.) No need to hire or pay a bookkeeper. 2.) Takes time to train people to work
efficiently on POSitouch.
4.) Calculates food costs and menu mix.
3.) POSitouch is expensive to the small
5.) Tighter controls over orders taken. business owner. The smallest system
Cuts down on free meals waiters give out. that they have installed cost under
6.) Can order (via modem) and keep track of
7.) Built-in modem allows technical support
via modem, and on line access to reports
available at anytime, even historical reports..
8.) Sales trend analysis.
9.) Credit Card authorization with draft capture.
10.) Easy to customize, to meet the needs of
many different types of operations.
11.) Increased speed means, increased turnover.
Overall, I feel that POSitouch is well worth the initial expense. It should be looked at as
an investment, saving time, and money in all areas needing tight controls. This management tool
has been shown to cut labor, and food costs in many food service establishments, not to mention
the speed of the system, which could easily increase turnover. There is one important key that
should be recognized for restaurants planning to utilize this system. Be prepared for technology
to fail. If it fails the managers and staff should be capable of staying open without the
POSitouch system. The thing that I like most about this system is that you can truly tell that it
was developed by people in the food service industry, do to its completeness.
Source: Essay UK - http://www.essay.uk.com/coursework/positouch.php